Patrick is joined by Amy Peck, founder of EndeavorVR, a leading global VR/AR strategy & consulting firm. Amy is an expert in XR and discusses the different variants with host Patrick Watson.
First of all Amy explains the difference between the different realms of reality, AR (Augmented Reality), VR (Virtual Reality), MR (Mixed Reality) and XR (Extended Reality).
We then explore the buzz in the industry about the different versions of reality. Amy’s company EndeavorVR specialise in advising businesses on how they might be able to utilise the developing technologies. It’s important to consider practical use cases and Amy provides some examples of those.
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Presenter and Tech Journalist Patrick Watson and expert guest Amy Peck.